Dear TOC Weekly Subscriber,

We, at Goldratt’s Marketing Group, are honored for having been able to share the world of TOC with you over the last 10 years through newsletters, books, videos, programs and events.

Every year has been a challenge, where learning and growth have become a standard more than an exception. We started 10 years ago as a single entity, offering ONE product to the TOC practitioner community. Today, with a network of very professional individuals and organizations, we offer over 500 products in 40 different countries.

The Theory of Constraints has evolved significantly during these past 10 years. If we review some few examples, we realize how the TOC body of knowledge has not only grown but expanded throughout the world. Let’s take for example the TOC solution for production. What was described in The Goal as a production solution has today evolved to be an operations solution for all sorts of industries from manufacturing to healthcare. Even within manufacturing, TOC implementations now cover Make to Stock, Make to Availability and Make to Order environments, each with its own specifics. The Project Management arena has had the same effect. TOC implementations range from single project environments to multi-project environments and even to multiple single projects environments. TOC does no longer focuses ONLY on the execution part of the projects, but also provides a breakthrough for the selection of the right projects and the definition of their content.

Today, we no longer see TOC implementations as a functional/tactical solution, but rather "holistically" ensuring that implementations bring companies to be ever-flourishing. The recent world financial turmoil became a definite proof of how the "TOC companies" (companies that have made TOC their main way of management) were not only immunized, but grew and were prepared to capitalize on it.

TOC is no longer “the best kept secret in the world�. Companies of all sizes and industries, known and unknown, share with the world their experiences and results of adopting TOC as their management philosophy, as shown and documented on TOC.tv.

Please allow us to finish this message by saying THANK YOU from all of us at Goldratt’s Marketing Group for allowing us to bring the ample selection of TOC learning resources closer to you.

We wish you a very successful 2010!

Goldratt’s Marketing Group
“Making TOC knowledge readily available"

And we’re celebrating the whole year through! Join us, as we recognize and revisit the best selling, timeless, classic TOC learning materials made available over this last decade. From our humble beginning and offering of only one product, to ten years of service and hundreds of TOC learning products later. Journey down memory lane, or discover for the very first time, the learning series, book, video, audio or CD that have successfully stirred the hearts and minds of TOC knowledge seekers worldwide. 10 years ago, after a very successful Program broadcasted live to 11,000 people worldwide using a very complex satellite network (this is the reason why the program was called Goldratt's Satellite Program - GSP), Dr. Eli Goldratt released these fascinating live presentations as recorded videos. "This was our very first product: the Goldratt Satellite Program video series. The complete set includes 8 sessions with a total of 20 hours of learning the foundation of ALL TOC applications." Considered a masterpiece, this 8-session educational series is taught by Dr. Eli Goldratt. He shares his life’s work revealing what to change, what to change to and how to cause the change to get fast results in today’s global and competitive environment and establishing a foundation for future success. TODAY we want to celebrate with you remembering our very FIRST year as Goldratt's Marketing Group. As such, and throughout JANUARY, we are offering a very special* on our very first product: Additional 10% discount coupon* only for TOC Weekly Subscribers: GSP10YEARS If you haven't yet subscribed to TOC Weekly, take just a few seconds (it's that's easy, we promise) and register at: http://www.toc-goldratt.com/tocweekly/subscribe * Offers valid only during January 2010. Additional dicount is applied when redeeming the discount coupon at checkout when ordering. Order here The Goldratt Satellite Program - excerpt 1 by Dr. Eliyahu M. Goldratt This introduction to the 8-session series is the 1st hour of Session 1 - Operations. This video will not only give you a peek at this extraordinary series, but the segment shown will illustrate several powerful aspects of the Theory of Constraints. 56 min, English, Español Related Info | Share this video Access this video The Goldratt Satellite Program - excerpt 2 by Dr. Eliyahu M. Goldratt The second part of this introduction to the 8-session series is the 1st half hour of Session 8 - Strategy and Tactics. This segment shows the necessary conditions that have to be met to have a successful company. 32 min, English, Español Related Info | Share this video Access this video

To think about ... Chapter 3

I'm
 so 
used
 to 
reading 
my 
father’s 
articles
 from 
a 
business 
point 
of 
view 
that 
it 
takes 
me 
a 
while
 to 
get 
used 
to 
focusing 
on 
the 
logic.


The 
operation 
of 
that 
apparel 
company 
surely 
represents 
my 
idea
 of 
how 
complex 
reality 
can
 be. 
However 
I
 have 
to 
admit
 that 
once 
I 
read 
the 
article, 
the 
impression 
I 
got 
was 
a
 little
 different.


Based
 on 
how
 complicated 
such
 an 
organization
 must 
be, 
my 
initial 
assumptions 
were 
that 
I
 will
 not 
understand
 much 
without 
learning 
more 
about
 the
 subject,
 and
 that 
once
 I 
have
 enough
 data 
to 
understand 
what
 is 
going 
on,
 I 
will
 see 
that 
to 
operate 
in 
such
 a 
complex
 organization 
complex
 procedures
 are 
in 
place.


...

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